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Presentation film · Motion design

Kourseo

Three minutes to present a language-learning app: its screens shown in use, a polished layout, and a voice-over and music that tell the story.

The idea

An app that writes a course for each learner can’t be shown with a list of features. The film follows three learners in three cities and shows the app adapting to each one: a plan that fits their life, exercises that change as they progress, real conversations.

What we did

  • The app’s screens, animated in real settings, as if someone were holding the phone.
  • A magazine-style layout: elegant headings with a touch of terracotta italics, from start to finish.
  • Pictures of the learners and their cities, shown alongside the app.
  • A voice-over and music that set the pace, and an edit that follows it.
  • A 40-second excerpt for the website: nothing downloads until you press Play.

Stills from the film

Three lesson screens side by side, over street photographs.“Votre plan suit votre vie” (your plan follows your life): three phones set over three cities.Choosing the language and the goal, on a paper background.“Parler, pour de vrai” (speak, for real): a conversation in a restaurant and the exercise screen.The measured level, shown as a range with the evidence behind it.The sign-off: “Kourseo. Un seul cours: le vôtre.” (Kourseo. One course: yours.)

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